Chennai, Feb 18:
IBM and Mahindra & Mahindra Financial Services Limited (Mahindra Finance) today announced astrategic collaboration to build a super app that would serve as a single digital interface for consumers to accessmultiple businesses within Mahindra Finance.
This app will enableconsumers from both metros and non-metros to have 24×7 digital access to avail and manage products& solutions in a secure, streamlined, and simple manner. This would be by housingMahindra Finance’s various vehicle and non-vehicle lending businesses, including personal loans, enterprise loans, mortgage loans, leasing solutions, payments, fixed deposits, insurance solutions, and other investment & wealth management solutions under one roof.
Raul Rebello, MD & CEO-Designate, Mahindra Finance said, “ The super app is a strategic lever that will expedite growth of key businesses in an operationally efficient manner that combines omnichannel capabilities. It will also empower us to create hyper-personalised solutionsfor emerging India”.
